Our three person team posted 3-6 organic/paid posts per week and 2-4 local market posts per month for Twitter and Instagram, in addition to semi-regular polls, agile posts, and Facebook page updates. The role also involved designing and maintaining a large number of presentations (strategy & planning, insights & learnings etc.), and also designing ‘best practices’ infographics to the TGIFridays team.
We provided much of the imagery and videos by producing multiple photo shoots, on-site at TGIF HQ in Houston, TX, or in-house.